​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​Image of a person fishingNew Deer Season Information For 2026!
The 2026 Deer Season structure and antlerless harvest authorization levels have been finalized​.  Hunters who purchase a deer license after June 29 will now be offerred the optional Farmland Zone Harvest Authorizations.  They will need to provide the Zone, Management Unit, and Land Type they will hunt.  Check out the  DEER HUN​TING​  link below to view the 2026 Deer Management Unit Map, Bonus Harvest Authorization sales dates, and more!   

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Learn the basics of equipment operation and license sales flow.  Read the roles and responsibilities for selling licenses.

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Read or print ​tutorials on how to sell hunting and fishing licenses.  Learn how to renew vehicles or sell trail passes.​

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Tips on license sales issues.  Learn how you can troubleshoot the equipment.  Who can you contact for assistance? ​​​

​                  MESSAGES AND NEWS                  
FARMLAND ANTLERLESS DEER HARVEST AUTHORIZATIONS AVAILABLE JULY 1
​Deer licenses purchases starting July 1st will include the optional add-on for the Farmland Antlerless Harvest Authorizations.  Customers must provide the Deer Management Unit and land type (private or public) during the sale.  Customers who already purchased their deer license prior to July 1 will be eligible to redeem them for free at a DNR Service Center, or online at gowild.wi.gov, or at an authorized sales agent for a $2 service fee.SELECT HERE for instructions.  Visit the Deer Hunting link to the left for more 2026 deer season info.

FEDERAL MIGRATORY BIRD STAMP AVAILABLE JULY 1
The customer will receive a receipt for their purchase and that will serve as their stamp throughout the season.  The physical stamp will be mailed to customers at the end of the federal migratory season in March-June the year after purchase.  SELECT HERE for sales instructions.  Please note:  Stamps are nonrefundable after the day it was purchased.  At that point it has already been sent to the vendor for processing​.  

BONUS ANTLERLESS HARVEST AUTHORIZATIONS SALE BEGINS AUGUST
Bonus Antlerless Harvest Authorizations go on sale Starting August 17 at 10am.  They will be available online at gowild.wi.gov or at non-DNR license locations across the state.  SELECT HERE​ for instructions.  
Customers may purchase one harvest authorization per day until that unit is sold out.  Customers will be required to indicate the zone (Forest Zone 1 or Farmland Zone 2), deer management unit (county), and land type (public or private).  SELECT HERE​ for a printable list of the available permits.
  • ​Monday August 17 at 10am - Forest Zones (Northern and Central)
  • Tuesday August 18 at 10am - Central Farmland Zones
  • Wednesday August 19 at 10am - Southern Farmland Zones
  • Thursday August 20 at 10am - All zones with bonus still available.  
SPOUSAL FISHING LICENSE
The Spousal Fishing license is a popular license for legally married couples.  It is the one exception for a license that can be purchased for another adult.  Only one party must to be present, but in order to get license approvals for both, customers will need information for both parties (date of birth, driver license, SSN, etc.​) to find their accounts. For detailed information on how to sell Spousal Fishing, or the similar Nonresident Family Fishing License, select the Fishing link to the left.

BOAT RENEWALS ON GO WILD​
You are able to renew registrations on boats that are already in a customer's name.  There are two options for renewing.  There is a Quick Sale option, or you may renew their boat by going through their Customer Record.  Select the Vehicle Renewal button to the left for more information.  Note:  Original registrations and title transfer registrations must be done at Gowild.wi.gov or via mail in application.



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